'Speak to your dad day' Initial idea's
Here are a few of mine and Lucy's initial ideas for the campaign to generate awareness of the large number of single elder men left in society to live in isolation, poverty and alone. The day would be called 'Speak to your dad day' and we came up with images of typical family situations with the father removed, the idea being that there is something missing. We then looked at using famous television families e.g. the Simpsons and the Royal family to project a similar message as everyone is familiar with these father characters.
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