Tuesday, 30 November 2010
The first portfolio visit I had in London was with Jon Vallance and a colleague of his at Springetts. I was put in contact with Jon after he got in touch with one of our tutors: as he happened to be an ex-student. I knew initially that they were looking for students/graduates for a series of placements, which for the first time in a while made me really nervous about showing them my work. I guess it felt like something was at steak. In the exchange of emails he had asked me to take along some development work to show the process of my ideas, which I had never been asked before so I had a rummage around and thankfully had still kept everything from first/second year.
We had a brief chat at the beginning about the course and where Jon had studied which instantly got rid of the nerves I began talking through my projects (trying as best as possible to hold back and not talk too much – although I’m not sure how successful I was) they both asked lots of questions as i went through each brief.
It was really interesting to hear their opinions of the book, they didn't seem to think the quality of it was hindered by the printing and actually really liked it. We talked lots about the experience and how it was all beneficial. They thought the link between the book and the poster was nice and noticed the detail in the circle on the poster to mimic the screen printed style.
We had a good chat about the pasta festival brief and they both highlighted ways I could really have fun with the project and really use the pasta as the source of more london landmarks in a similar way, even suggesting making a book out of it so steering away from the packaging aspect of it.
I showed them the Helvetica editorial spread and the Font Struct specimen sheet. They were both really positive about the layout aspect of the designs and liked the concept behind the typeface. What they found more beneficial was actually looking through all my early scamps of the editorial brief and seeing where my idea's began and where I then chose to take them. We then spoke alot about the importance of being able to see where the ideas come from and not just the final product and it's something more and more agencies are looking for so its something to bear in mind for further visits.
Towards the end of the visit they asked me what my opinion on placements was and whether I would be interested in doing a 4 week one there. I explained that although it would cut into my final year and I would have to check it over with my tutors, I still felt 4 weeks experience was something that could only help me get a job at the end and if it hinders my mark slightly then that's something I would have to sacrifice. I have to wait to hear from them about if I can definitely do it as they need to double check the amount of people they already have but fingers crossed I will get it because it seems like it would be a really good opportunity to open a few doors, especially in London.
Source: All pics (www.springetts.co.uk)
I also decided towards the end of last year that I would like to be based in London when I finish the course so I waned to try and build some contacts down there. What I have found is that larger companies are much, much harder to get through to. Each company I contacted meant verbal interaction with the office and a lot of the time being past through a series of people before even getting an email address of the person to contact. Many of these then resulted in no reply, even after a follow up or in some cases me forwarding a sample of my portfolio to them. It has been good practice in just calling people up and getting used to speak to different departments, even if it did feel like going round in circles sometimes. As a result of this I have ended up only securing 2 portfolio visits in London, which I am abit annoyed and frustrated about, but I guess the demand from students to see companies there is much higher.
Thursday, 25 November 2010
Wednesday, 17 November 2010
I found this little caption on their website:
HORT - a direct translation of the studio's mission.
A creative playground.
A place where 'work and play' can be said in the same sentence.
An unconventional working environment.
Tuesday, 16 November 2010
The Machine That Made Us (1/3)
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The Machine That Made Us (2/3)
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The Machine That Made Us (3/3)
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Monday, 15 November 2010
Sunday, 14 November 2010
Friday, 12 November 2010
As UCAS have changed the application times it means that Colleges and Universities have to have their open days a lot earlier than usual. I was asked, along with a few other people from the other 3 pathways to do a day of activities with the foundation students from Stockport College. The day was split into three 90 minutes sessions with 3 separate groups. Each session began with a short presentation to introduce the Design and Visual Arts course followed up by a series of activities and a question and answer session in small groups.
What I noticed throughout the day was how much I enjoyed being involved. Part of the activities was to build a tower out of paper that would hold a boiled egg at the top for up to 10 seconds. Normally this isn’t really my thing but I found once I got into it I really enjoyed it. I’m naturally quite a competitive person and as soon as we split into groups and it became a little bit of a competition between the people helping out it made it quite funny, but also made me a lot more sociable with the foundation students. I guess with some of them it was difficult chatting to them because they had no real interest in who we were and it was a bit slow starting at first but after the first initial stage it was okay. I had promised myself that by the third and final tower building exercise that I would step back and let them make their own decisions but my need to beat Kris took over but he unfortunately won!
Earlier this week I went on a portfolio visit to a small creative agency in Manchester called Design By Day. I had initially tried to arrange a visit towards the end of last year but due to busyness at both ends we were never able to settle on a date. The whole idea of going to Design By Day was born out of an idea that me and a friend on the Moving image course had about receiving feedback from practitioners in different areas. We both felt that as design practices are collaborating more and more it would be a good idea to check out somewhere that does just that. Design By Day consists of just two young designers, Angela and Louise who graduated from Salford University not too many moons ago and use Angela's expertise in moving image with Louise's background in print and love for branding to base the foundations of a wonderful little agency!